Thursday, 28 May 2015

Thanks, But Before We Begin...

There's a danger this post could come across all wrong so I'll start by saying we LOVE helping businesses get more from the web, we want to you talk about your project and we guarantee a chat with us will help you take your project forward. So for a moment suspend your 'being offended' gene and read this in the spirit in which it's intended. Then call us for friendly chat about your project on 01224 443551!

My good mate Phil Taylor (web guru, coding genius and general good guy) passed me an enquiry he received but couldn't service. The email stated "If you're interested in the job please submit a detailed recommendation list on how you would improve our site." I tried not to bite on this but just couldn't help myself. I just thought, what a cheek!

OK, so some of you are thinking, hold on Dave, the guy's just looking for a quote to improve his website, what's he supposed to do? Well yes, I see your point except I disagree. He's actually looking to get x number of web experts to give him their expertise, for free, and if they're lucky they might get some work from him.

But if I don't agree with his approach, and I don't, what's my solution to this age old conundrum? After all, simply moaning about something without actually coming up with a workable alternative would make me a Labour politician, not a web expert.

OK, for starters clever web people don't give you their good stuff for free. If you're running a business and expect people to give up their good stuff for free your business is going to miss a trick. It's much better to create a short list of great web companies in your area, pick up the phone and have a chat. Find out who they work with, get a flavour of how they work, ask for case studies, decide who you think you can work with and maybe grab a coffee with them to seal the deal.

Ultimately you need to find a company who can help your business solve a problem or improve something. Rather than going for a cold approach, like our friend above, go for the human touch, find a company with a track record and a decent portfolio but most importantly find a company you would enjoy working with.

More in this category: General Chat, Web Development

    
    

How To Get New Customers Using Your Website

Your website has the power to help you grow and transform your business by delivering a steady flow of leads or new enquiries. However, for many businesses, this just doesn't happen. In this article,...Read more

5 Signs You Need An Inbound Marketing Agency

Taking on an Inbound Marketing agency is a big step which needs a conscious commitment to investing time and money in your online assets, with the aim of seeing improved results in the long-term....Read more

Inbound Marketing Is Not About BHAG's

To some people, a strategy is simply about goal setting, a sort of happy-clappy love in where people agree to conquer the world. They believe if they set a BHAG or big hairy audacious goal it...Read more

Inbound Marketing Is Too Much Like Hard Work

I don't mind saying that some days inbound marketing just feels like too much hard work. "But Dave", I hear you say, "you run an inbound marketing agency, how can you say that?". Well, I'm not saying...Read more

A Day In The Life Of An Inbound Marketing Agency

Although it's no secret, many people don't really know what an Inbound Marketing Agency does from day to day. They know it's something related to websites and generating leads, but the nuts and...Read more