A question often posed by site owners is something along the lines of how do I get onto page one of Google and how long will it take. The question is usually posed in a 'what are the things I need to do' as if there is a magic solution.
Of course there are many things an SEO might suggest doing but often it boils down to a simple formula, and for good reason. Here it is, are you ready..........?
CREATE A GREAT WEBSITE THAT'S GENUINELY USEFUL TO PEOPLE
There, the cat's out of the bag, the big SEO secret is out!
The only problem with this solution is it takes a lot of effort to create a great site and often site owners can't or won't put this effort in. Instead they want their half baked, badly designed, poorly structured website to just 'be on page one of Google'.
If people put a fraction of the effort they put into looking for short cuts into just creating a great site they would be well on their way to web success.
Here endeth the lesson for today.