Like clearing your gutters or changing the oil in your car, auditing your website’s backlink profile is one of those odd jobs that tends to get shoved to the bottom of everyone’s to-do list.
Noticed your rankings bouncing around like a pogo stick? You’re not alone. Google rolled out 3 major changes to its core algorithm this summer, making for an incredibly turbulent June and July.
Ever paid someone to build backlinks for your website? Don’t worry, we’re not here to shout at you for risking a penalty or putting your site’s rankings at risk. The dangers of dodgy link building are well documented, but some services are genuine and may even improve your rankings.
Site speed (sometimes called page speed or website performance) is a measure of how quickly your website can load content - and make it available for user interaction.
Everyone wants their website to appear on the first page of search engines so that they can grab the lion's share of the traffic. As we have mentioned many times on this blog, moving up to page one is a long, slow process that takes time, patience and effort. But what happens when you need traffic fast?
Over the past 25 years we've seen so many drastic changes in our lives. From how we work to how we communicate and socialise, technological advances over this relatively short period of time have revolutionised our world and how we operate in it.
If you're confused and asking the question what is content marketing you're not alone. Read on and by the end of this short article you'll know all you need to know.
We've been preaching about the business benefits of creating great content for years. This week something happened that brought home to me why this stands true and should be considered by pretty much every business across every niche.