Red Evolution Opinions & Musings

Sunday, 10 February 2019

What's The Value of Digital Marketing?

I recently watched a video where a designer explained why he charges what he does for creating a logo. He used two examples, one a logo for a micro business and the other for Nike. His point was, the value of the logo to the micro business was probably only a few hundred pounds, whereas the value of Nike's logo ran into the millions. Incidentally the designer who created their logo, Carolyn Davidson, was only paid a $35.

Read more...
Thursday, 7 February 2019

Ask A Digital Marketing Agency To Fix Your Website

If your website isn't working hard enough for your business and bringing in new enquiries, it's time to call in the experts to diagnose the problem and recommend the best solution.

Read more...
Thursday, 13 December 2018

Are You Getting Found By Your Ideal Customers?

I'm walking down a street in Windsor. It's Tuesday the 11th of December, and I'm here to see a new client to do a workshop with them so I can get a deeper understanding of their business. Importantly, I need to establish what they want to achieve from inbound marketing, search marketing, paid search, and so on.

Read more...
Sunday, 9 December 2018

Three Ways To Avoid Wasting Money on Your First Google Ads Campaign

Pay Per Click or PPC advertising and specifically Google Ads is a potent tool for generating visitors to your website and from there business leads or enquiries. But people often get it completely wrong and finish up deciding to stop doing it. By following these THREE tips you'll fast track to PPC success.

Read more...
Sunday, 3 December 2017

What Is The Purpose Of Your Website?

Are you worried about your website? Do you think it's not performing? Before you say that it isn't working, you need to know what it was built to do. Do your expectations now match its original objectives? 

Read more...

Here's some of our most popular posts!