Sunday, 19 June 2016

The Very Short Website Costs Post

Running a web company means getting a lot of price driven enquiries, which is understandable. They usually go something like this. "Hi, we're not sure what we want, but we need to know how much it's going to cost so please send us a quote." We've already gone into quite a lot of detail on website costs so I'm not going to expand on it here, suffice to say it's a little bit complicated.

However, it's pretty clear people are still confused about web design costs because of all the options so here's a (mostly) impartial and subjective look at the options.

  1. DIY using services such as Squarespace.
  2. Using freelancers/friends/family members.
  3. Using an agency.

Let's look at these three options purely from a cost point of view.

  1. Very low, assuming you don't value your own time!
  2. Cheaper than using an agency.
  3. The option that requires the biggest budget.

Now let's look at the options from a business point of view.

  1. What are you not doing while you're building your website?
  2. What happens when the individual's on holiday?
  3. What else could you spend that budget on?

What about the quality?

  1. DIY sites can look great, but it's unlikely to nail all the elements that go into creating a lead or enquiry generating website.
  2. Freelancers can do a great job of creating a website but again, it's rare for one individual to have all the required skills for creating a website that's a true business asset.
  3. Most credible multi-disciplined agencies will tick all the boxes especially if they are a lead generation agency.

So there you have it, your three options for creating a website. It's your call.

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