Monday, 25 February 2008

Where does SEO start?

I've just had a meeting with a potential client regarding their website. They launched into a list of things they wanted including , videos, animations, 360 degree images etc. What they hadn't thought about was the whole purpose of the site......

Who is the site targeting? What are prospective users searching for? What's in place to analyse traffic? Zip.......

SEO starts before a single line of HTML is written or a single pixel has been added to an Illustrator canvas. SEO can be used to help you figure out some of the BIG questions you should be asking when developing a website.



More in this category: General SEO